About Us
IPSEM Squared provides strategy and operational advisory support, workforce provision and management as well as management of in-venue operational delivery services for rightsholders, event owners, brands and venues.

IPSEM Squared is a project and operational management company working with rightsholders, event owners, brands and venues. We focus on helping our clients improve the delivery of their services, using robust operational frameworks and data driven KPIs to delivery the highest level of customer satisfaction.

Based out of Asia and Europe, and building on 50 years of knowledge and experience acquired across five continents, we continue to develop our network. Our philosophy is to work as partners with our clients rather than as suppliers or consultants, acting with integrity while delivering to the highest possible standards.

We are based in Asia and provide coverage Asia wide, but have a global reach and network

Meet the Team

Stuart Snowden

Stuart started working in sport 25 years ago, working with major sport and non-sport organisations on every continent, including the IOC, Olympics Games, Commonwealth and Asian Games as well as World Cups and World Championships in multiple sports. Stuart’s expertise centres on strategy and operations.

Rene Valencia
Commercial Advisor

Rene possesses more than two decades of experience in working with some of the world’s leading rights holders, brands, and athletes.  He has led teams that have secured high-value and creative revenue deals for the UFC, NBA, PFL, and Olympic Council of Asia and a host of other major organisations. In parallel, Rene has had the opportunity to work with some of the world’s leading brands including Samsung, AB InBev, Monster Energy, and Technogym.

IPSEM Squared team
Tim Hymans

Tim Hymans has over 25 years’ experience as a marketing, sponsorship and communications specialist. Having a particular focus on marketing technology, Tim has worked with globally renown brands such as Ferrari, Crestron and Sonos, and across sports including F1, UEFA European Championships, The Oxford & Cambridge Boat race and the Saudi Cup; all the while successfully implementing strategies, leveraging the latest technology and deploying them at scale.

Rob Quick

Rob Quick is a globally recognised Commercial Sports Executive and an associate partner from International Venue Management. After starting his career in advertising, Rob moved into sport and leisure and hasn’t looked back since. He has worked with iconic brands such as FIFA, Williams F1, Manchester United and The Jockey Club as well as with some of the world’s most iconic venues including Wembley Stadium and the O2. Rob’s focus is on offering full management and commercial solutions to professional sports bodies and top sports clubs in the UK and around the world.

IPSEM Squared team
Lisa Rose Johnson
operations consultant

Lisa has worked in sport for the last 20 years, across five Olympic Games, two Commonwealth Games, one Asian Games and multiple editions of the FIFA World Cup.  Her clients have included CSM, Dell, Jack Morton, P&G, Samsung & Dentsu. Lisa’s expertise centres around operations, event production and client servicing.

Experience Matters

Emirates Airline
RIOT Games
Continental Tire
Olympic Council of Asia (OCA)
USA Basketball
Professional Fighters League
Monster Energy
Serie A W TIM
World Aquatics
Air Asia
Nemiroff Vodka
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